LIBBEY PRO "Fuel your fire" CAMPAIGN

CONSULTANT

2024

​The ongoing “Fuel Your Fire” campaign by Libbey Pro showcases what drives passion and creativity for food and beverage professionals. Spotlighting the stories of 12 industry experts, it delves into the personal narratives, hard-earned lessons, and external influences—such as their chef communities, cultural climate, and even tableware—that shape their craft. Through compelling storytelling and strategic engagement, the campaign reaffirms Libbey’s dedication to fueling culinary innovation.

Rebecca provided:

  • Identification and engagement of all participants

  • Management of talent deliverables, interviews and creative assets